Vidio / Digital / 2021
Semua Ada di Vidio
A viewer mid-meltdown over a K-drama cliffhanger becomes the proof that whatever mood you're in, Vidio already has the show for it.
The Stills
The Film
A quick, mood-first pitch for Vidio: a viewer works through Javanese heartbreak slang, ambyar, hooked on a K-drama on her phone, before the film widens into a scroll through the platform's real catalogue, live football, originals, dramas, kids' content, closing on the hashtag semua ada di Vidio, nonton apa sekarang.
The Craft
The 15-second format is built on a single comic beat, an exaggeratedly emotional viewer, followed by a fast content-grid reveal that functions as the real sell: a wall of recognizable titles and channels standing in for catalogue breadth instead of a voiceover list. The cut favors screen-capture-style UI shots over set-built scenes, keeping the focus on the app itself.
The Cast
A single relatable viewer carries the emotional hook, cast for exaggerated, comic reactions rather than polish, so the ambyar joke reads instantly. No performer is individually credited.
