Promina / Commercial / 2019
Cari Perhatian & Lezatnya Disetiap Suapan
Two small milestones, a baby chasing a toy and a baby feeding itself, both filed under "this is what it feels like."
Cari Perhatian
A baby's morning search for a favourite toy, part of Promina's #IniRasanya wave celebrating everyday developmental milestones.
Lezatnya Disetiap Suapan
A baby feeding solo in a highchair with plush toy cameos, the eating-independence entry in the same #IniRasanya wave.
The Stills
The Film
A paired #IniRasanya campaign wave for Promina, Cari Perhatian follows a baby's curious hunt for a toy across a pastel nursery, while Lezatnya Disetiap Suapan watches a baby feed independently in a highchair with plush toy cameos, both cuts closing on the same brand super and hashtag.
The Craft
Soft, pastel-lit nursery interiors and close, low handheld-feeling framing keep both cuts intimate and observational, on-screen Indonesian dialogue captions carry the baby's "voice," and both films land on the same green Promina end-card and #IniRasanya super.
The Cast
Two different real-feeling babies anchor the pair, one older infant exploring a nursery, one younger baby in a highchair, each paired with a caregiver kept mostly off-frame so the baby's reactions stay the focus. No individual talent is credited by name.
